At Get1Free & NBC The Goods I developed and designed daily  email campaigns for a subscriber list of a little over 200,000 people in the San Diego and Riverside areas. Emails were designed to better appeal to users interested in eating out and exploring new and different local restaurants. Prior to the working with both companies, open rates and CTR were low so, in order to improve their numbers, I developed segmentation strategies to increase open rates, CTR, and conversions. As part of the user journey, I also developed and optimized e-commerce pages. As a result, I was able to help increase daily revenue numbers by over 7000%.